Why Are You Not on a Date Right Now?

Well, I am writing this edition on Valentine’s morning, so who am I to judge your dating life?

After teasing it in almost every second newsletter for a year (yes, we were that annoying), our brand-new website is finally live!

This morning, I opened the site and said only one thing—

…because I don’t have a date to say it to.

But let’s not put my dating life in the sunlight (yes, I said sunlight, not spotlight).

Our client, Sunroof, is out here selling actual sunlight and just bagged two leads from sending a single newsletter.

The best part isn’t just the leads.

The best part is that even one of these conversions could mean anywhere from ₹6 lakh to ₹1 crore in revenue.

Turns out sunlight isn’t cheap.

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While Ganesh (founder, Frido) was busy stressing about a dystopian future...

…he somehow made people fall in love with our designs instead.

Not bad for Valentine’s Day.

We like to dress up newsletters so they have the best date with readers.

And if anyone tries to poach our design team? We’ll break their hearts and bones (I can’t, but Anirudh can).

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Motilal just went through a massive branding glow-up with us, and let’s just say… it was a wild ride.

It was a tough deadline, but great projects need ugly fast execution, and our team delivered.

If you see any twitter, linkedin, or whatsapp profile picture with a banner about the rebrand, you know who got it done in-a-giffy :)

Special shoutout to our UI/UX wizard Krish and the coding genius Nilesh for making it happen.

These guys are the real MVPs that make client happy. 👇

Need a team that makes you happy, no matter what?

But not all is hunky-dory.

It’s not you, it’s me.

(Yes, clichés work for both dating and client breakups.)

Breakup Day is officially on the 21st, but for us, it came a little early. And, well… it hurts.

And our new dating prospects? Cold outreach. Well, you can see for yourself.

Yeah, we might be single and lead-less for a while.

But you don’t have to be.

We’ll be your Valentine. And get you leads.

And that’s a wrap on this edition! If you've made it this far, thanks for not ghosting us like some mythical Gen Zers might. 😂 Whether you’re nodding in agreement or itching to debate the work ethic issue, I hope we sparked something in you today.

Navigating these generational quirks isn’t just about ranting - it’s about finding solutions that resonate across all ages. It’s tough, no lie, but hey, at least it keeps things interesting. And remember, for every ghoster, there’s a Krish absolutely crushing it. Let’s not paint everyone with the same brush, right?

If today's chat got you thinking or you just want to share your two cents (or vent, we’re here for that too), hit us up. We’re all about keeping the conversation going and building a community where everyone, Gen Z or not, can thrive.

Need some help turning your newsletters into something your subscribers won’t want to miss? Or maybe you just want to make sure your team feels heard and valued? We’ve got your back.

Until next time, keep questioning the norms, pushing the envelope, and celebrating those small wins. They all add up. And hey, maybe crank up some Chanakya and see if it doesn’t just sort out that stress.

Catch you in the next one.